Sales Development Representative Manager


Salt Lake City, UT, USA

Full time

Jun 26

This job is no longer accepting applications.

Alation continues to hire for roles at various locations with all interviewing and on-boarding done virtually due to COVID-19 crisis. Everyone new to the Alation team, along with our current workforce, will temporarily work from home until it is safe to return to our offices.

Big Data isn’t a problem. It’s an opportunity.

At Alation, we help people find, understand, and trust data, so they not only excel in their work — they drive value for their enterprise, team and role. In the words of one customer, “Alation makes me look like a rockstar.”

More than 250 enterprises drive data culture, improve decision making, and realize business outcomes with Alation, including AbbVie, American Family Insurance, Cisco, Exelon, Finnair, Munich Re, New Balance, Pfizer, Scandinavian Airlines, and US Foods. Headquartered in Silicon Valley, Alation was named to Inc. Magazine’s Best Workplaces list and is backed by leading venture capitalists including Blackstone, Costanoa, Data Collective, Dell Technologies, Icon, ISAI Cap, Riverwood, Salesforce, Sanabil, Sapphire and Snowflake Ventures.

With more than $217M in funding - valued at $1.2 billion, Alation is poised to capitalize on data as opportunity. Our exceptional Glassdoor ratings reflect a culture that makes coming to work each day a joy. Do you want to join a team that welcomes new ideas, supports your growth, and recognizes your unique value?

Join us!

Alation is looking for an SDR Manager to join our high energy and ever expanding SDR team in Salt Lake City. This position will report to the Director of Sales Development and will have up to 8 SDR’s as direct reports. As the SDR Manager, you will play a pivotal role in shaping and implementing the Inbound Sales strategy. You will join a rapidly growing team and will be involved in helping recruit, onboard, and train numerous new hires for success. You will be responsible for growing the SDR team and guiding the team to hit and exceed quarterly quotas. This includes understanding the go to market strategy and use cases where Alation is a good solution for our prospects. If you thrive in a fast-paced and exciting environment and want to help build out an extraordinary team and company, then this is the role for you.

This role is incredibly important to the entire company, and you will be working hand-in-hand with leadership to build out the best SDR team that continues to help Alation be the leader in collaborative data cataloging.

Staffing And Performance

Screens, interviews and hires candidates per process

Motivates the team to perform at their best.

On-boards SDR’s for first 90 days period to assure smooth transition into Alation.

Sets expectations for the team and insures that the SDR’s are on track to hit goals.

Reports on metrics for Director to review for tracking towards goal and quarterly compensation reporting.

Provides feedback to Director on performance of the team, quality of the leads, efficiencies of the processes being followed.

Conducts weekly 1:1’s and reinforces individual goals and helps fill the gaps where the team might fall short of goal.

Writes and conducts annual performance reviews.

Motivates team to over achieve quotas for Sales Accepted Opportunity production.


Communicates to upper management with a staffing plan for executing for the quarter.

Communicates timely and appropriate changes or directions to the team that they can follow.

Conducts 1:1’s each week with each team member to guide and coach areas that need addressing.

Has ongoing discussions with the Sales team, AE’s and Directors to align with the assessment of the quality of Opportunity production.

Sales Enablement

Trains SDR’s on the messaging and delivery of the Alation value proposition.

Assists new SDR’s with their discovery calls the first 60 days as needed.

Shares industry knowledge with the team and trains on terminology that prospects use around their use cases.

Good Corporate Citizen and example for how SDR’s should be acting professionally in the workplace

Make recommendations to improve processes and add technologies that can help our SDR team scale.


Bachelor’s Degree or equivalent experience

2+ years of SDR management experience or equivalent.

Strong understanding of outbound pipeline generation processes

Enthusiastic and vibrant attitude

Expert communication and presentation skills

Strong interpersonal skills and high emotional intelligence

Analytical mindset comfortable generating reports and identifying trends in data

Adept at adopting and rolling out new sales enablement technologies, proficiency with such CRM tools like and are preferred

More About Alation

Our founders have come together from different backgrounds: business, engineering, and design. This unique mix from our founding team is important to the Alation culture story. Today, our team consists of creators and communicators with varied backgrounds - from Stanford, to the Indian Institute of Technology, big companies and one-person startups, the United States, and abroad. We continue to seek ever more diverse perspectives as we grow.

Why Alation?

Market-Leading Data Catalog Provider

High-growth, collaborative environment with diverse and inclusive teams

Continuous learning, enrichment and development opportunities

Competitive pay and health offerings including commuter benefits

Flexible time off to relax and recharge

and much, much more!

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